I’m Gertha, known as The Brand Therapist. I help high-impact businesses find clarity in their brand story so they can show up powerfully, connect deeply, and build something unforgettable.
In a world full of noise, where visibility is often confused with value, I offer something different: depth, clarity, and identity. I’m an introvert in an extroverted industry. While everyone else teaches you to shout louder, I help you listen closer—to the heartbeat of your brand, the reason it exists, and the people it’s meant to serve.
I believe your brand doesn’t need a louder mic. It needs a clearer voice.
At BLB Global, we work with visionary founders, seasoned business owners, and elite marketing teams who are ready to build brands rooted in story, not trends.
I know what it means to start with nothing. While working in one of the most “boring” industries—insurance—I dared to tell a different story. We didn’t just market policies. We built a movement. We made people feel something. And the moment we aligned our message with meaning, everything changed. Our brand stood out, sales increased, and people began to care.
Now, I help others do the same. Whether you’re rebranding, scaling, or finally ready to stand fully in who you are, I help bring your light to the surface and make sure it shines in the way it was always meant to.